Anthems have always united people in nations and communities. But Internet doesn’t have one. We thought it’s about time to change that. So, in this campaign for Sweden’s biggest telecom company, we set out to create the Internet’s own National Anthem. But instead of creating a new one, we looked for a song that symbolizes internet and the power it has.

After scanning endless internet forums we found the people’s favorite: the world’s most famous meme featuring the Romanian song “Dragostea din tei”.

But since the song didn’t sound much like an anthem, we produced a new version with some of Sweden's top musicians, giving it a suitable grand arrangement.