Cannes Lions
PARTY, Tokyo / LINK CONTRIBUTION / 2015
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Due to the weakening of connections with relatives and the community, more and more mothers are becoming isolated when raising their children. Link Contribution is a company that connects mothers who have trouble with parenting, to experts who provide "Adlerian Psychology"-based counseling on communication methods with children. Adlerian Psychology (Individual Psychology) is a study of interpersonal relationship improvement. A technique to listen to that voice within one's heart. Understand the voice of "the other mother" inside the mother who is angry and frustrated all the time.
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