Cannes Lions

The Reindeer Princess

STINK FILMS, London / EXXON / 2018

Film
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Overview

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Credits

OVERVIEW

Description

This documentary short tells of a real-life Reindeer Princess. We learn how, against the odds, Anne became the world #1 Reindeer Racer and gained acceptance from the remote traditional community she grew up in. This true story demonstrates the essential role a remote petrol station can play in peoples’ lives.

Execution

We found Anne's true story from the remotest located Esso garage. Her story shows amid a vast herd of reindeer, her affinity with the animals immediately apparent. Against the odds, she has become the world’s number-one reindeer racer, gaining acceptance of her career, wife and family in the remote traditional community where she lives.

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