Women know that checking themselves for breast cancer is critical to their health, but 95% of all women forget how and when they should perform self-exams.

We identified an opportunity to remind women to conduct breast cancer self-exams by using the one device they look at more than 180 times a day; their phones.

Working closely with professionals of breast cancer diagnosis programs we created the ‘Safety Touch App,’ a unique mobile application that reminds women how and when to check themselves for breast cancer, by changing the unlock pattern on their smartphones to one that is identical to the method of conducting a breast cancer self-exam, at an optimal time during a woman’s cycle.

We designed the ‘Safety Touch App,’ a unique mobile application that replaces the locking feature of smartphones and forces users to utilize their fingers to trace out a diagnostic pattern identical to the method of conducting a breast cancer self-exam. The pattern is customized to each user and only runs once a month at an optimal time during a woman’s cycle.

We gave women a simple reminder encouraging them to make a monthly habit of breast self-exams, by using the one device they always carry with them and look at more than 180 times a day; their phones.