Mercado Magazine it's a magazine whose strength is to analyze politics and news on a deeper level explaining them to its readers. That's why the demonstration was the perfect place for Mercado to be, there are plenty of them on a daily basis and almost no one knows the reason. Mercado Magazine explained the meaning of each demonstration to its target, businessmen in Buenos Aires city center, in a way no one ever did before.

The articles you were led to by following the QR codes that we put on the demonstrations had 12% more readers that the other articles on Mercado Magazine site. Due to this Mercado Magazine website's traffic went up 10%.