Cannes Lions
TAPROOT INDIA, Mumbai / BENETT & COLEMAN / 2012
Overview
Entries
Credits
Outcome
www.day.in, the main campaign website, received over 150,000 video, audio and audio-visual entries at the times of going to press. Naturally, the contests had to result in the world's longest shortlist - over 5,000 nominations and by the time all the winners were chosen, the site became the go-to place for everything that's quirkily yet quintessentially Indian. Check it all out on www.day.in
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