Eurobest
MARCEL, Paris / NOE / 2016
Awards:
Overview
Entries
Credits
Background
Each year, representatives from all nations meet up at the COP summit to find the solutions to lower our impact on the planet. But each year they fail to find solutions. The brief from NOE ASSOCIATION was to find a powerful and emotional way to create awareness among the nations participating to the COP21 summit about the fact that it’s almost our last chance to find solutions for the planet.
Execution
To deliver her message, Koko was interviewed by Penny Paterson, Director of Research at the Gorilla Foundation, and the result has been edited to a short video. Finally, nov. 30th 2015, Koko spoke to the attendants of the COP 21 summit. And of course, to people all around the world via Facebook and Youtube videos and a smart seeding strategy. During the whole duration of summit, people could go visit our website to sign the petition and contact the countries representatives on twitter to ask them to hurry to find solutions for the planet.
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