Cannes Lions
McCANN PARIS, Clichy / GROUPE AOSTE / 2016
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Finding an honest baby-sitter is hard. But is it really better? In this film, we discover what happens when a baby-sitter tells the parents of the child she's keeping what her plans for the night really are.
"Babysitter" is one of the four ads in the "Things best not shared" campaign, which combines a certain French touch with subtle British humor. With its everyday situations, the campaign reinforces Justin Bridou's position as leader of the saucisson market in France.
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