Cannes Lions

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KEN TSAI LEE DESIGN LAB, Taipei / D&AD / 2024

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Overview

Background

"D&AD, a world-renowned design and advertising creativity competition based in the UK, is being exhibited in Taiwan for the third time. The theme of the exhibition revolves around the concept of 'seeing.' Not only does it align with the exhibition's emphasis on using the eyes to perceive, but it also encourages viewers to gain insights into various matters by examining award-winning designs at an international level. The visual theme aims to broaden perspectives, foster a diverse outlook, and symbolically break through metaphorical glass ceilings."

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