Cannes Lions
TBS LATIN AMERICA CREATIVE SERVICES, Atlanta / TURNER BROADCASTING SYSTEMS / 2008
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This is one spot out of four of TNT’s Image Campaign. This campaign aims to communicate the channel’s positioning which is: “It’s Movies, It’s Life, It’s TNT.”TNT is a movie channel broadcasted to Latin American countries. With this Image Campaign we’re trying to make the viewer feel that the movies are part of one’s life. That’s the reason why each spot depicts a scene of everyday situations.
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