Cannes Lions

TOOTHBRUSH-A-MONTH CALENDAR

HAKUHODO, Osaka / SUNSTAR / 2016

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The particular / best period to change a toothbrush is a month.

Frequency at changing a toothbrush may 2014 a survey by Sunstar N=1000.

Once in a month 26.3%

More than a month 63.7%

Do not change a toothbrush after the particular period 63.7%

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