This film is the latest installment of the Petit Bateau “For serious kids.” saga.

It tells the story of the supercharged day of a little boy and his favorite sailor stripe sweatshirt.

What if the rough and tumble of kids’ everyday lives was the best quality test of all for their clothes ?

The film is set to the high-octane rhythm of Plastic Bertrand’s song “Ça plane pour moi.” The international hit fits right in with the brand’s musical history. A catchy song that pulses with the energy of youth. Petit Bateau demonstrates in this film the source of its success: the proven quality of its products and its love for free, creative, boisterous childhood. In sum, clothes for “serious kids”who want to live free.