Cannes Lions

TOYOTA

BADILLO SAATCHI & SAATCHI, Guaynabo / TOYOTA / 2013

Case Film
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Description

A man walks into bar and nervously approaches a table of tough looking men talking in Russian. When he leans over awkwardly to shake the boss' hand, a hidden recording device falls out of his jacket and onto the table.

The message appears "Some stories don't last. Others do. Toyota"

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Towing Sponsors

CONILL ADVERTISING INC, Los angeles

Towing Sponsors

2024, TOYOTA

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