Cannes Lions

TRAVEL AGENCY

BTS UNITED, Oslo / RESTPLASS / 2010

Awards:

2 Shortlisted Cannes Lions

Overview

Entries

Credits

Overview

Description

Restplass.no which is a Norwegian Internet travel site offers cheap, short notice tickets to destinations all over the world.

In this radio concept we aired real, authentic weather reports for the coming days, from popular, sunny vacation destinations. Even though the listeners often can't understand the language of the forecast, they get a feeling and a remembrance of sunny days on vacation.

The forecasts, predicting nice and warm weather in south of Europe, was aired during a cold period with bad weather in Norway.

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