Effectively convinces people to take care of their lives by using Tulipán condoms.

Internet has unlimited uses. One of them is the traffic of pornography, something that Tulipán Condoms used for their benefit in order to create the following:A porno site showing videos in which Grandparents are having sex under the slogan:“Use condoms. Live longer. Have more sex”The site was promoted as another porno site: Banners and links in other porno sites. Mailing using a database of 200,000 young boys and girls between 15 and 22 years of age.

The results of this activity were excellent, especially taking into account that the investment made was much smaller than what it would have been carried out through the traditional way (TV, radio)Regarding quantitative results, besides the number of visits, downloads, etc we can say that condoms sales increased almost 20% compared with last spring.