Spikes Asia

Very Chocolate

CHEIL HONG KONG, Hong Kong / VERY CHOCOLATE / 2016

Awards:

1 Shortlisted Spikes Asia
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Overview

Entries

Credits

OVERVIEW

Background

Very Chocolate is unashamedly thick, rich, real chocolate—made with 85% cacao. Our client came to us with a problem. How could we help them stand out on busy shelves in an already saturated market?

Execution

Our new packaging design needed to be Instagram-worthy, fun and engaging. It not only put a smile on customer’s faces, it popped out in a humorous and creative way in a space where all products usually look the same.

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