Cannes Lions
FCBi DIRECT MARKETING & INTERACTIVE, Vienna / PASCALITRADING / 2004
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Description
www.trustedmeds.com is an online pharmacy. There, users can order medicaments that are only available on prescription as well as those available without prescription. The assignment was to make the online pharmacy, www.trustedmeds.com, known through systematic online advertising, that leads the user directly to the online pharmacy. Creative Concept: A Viagra pill that seduces! The banner is situated on a website. When the cursor touches the Viagra pill, it suddenly shows the effect the pill has!
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