Cannes Lions

Vicks Vapodrops - You cough. You lose.

TBWA\GERMANY, Dusseldorf / KATJES FASSIN / 2017

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Overview

Entries

Credits

OVERVIEW

Description

Vicks Vapodrops. You cough, you lose – We all know those critical situations where one wrong move may decide everything. We use those moments in daily life to dramatize our product benefit.

Execution

Short entertaining online videos to connect with a younger digital-savvy audience.

Outcome

No market results available yet.

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