For this action, we recruited some of Israel's leading singers and for the period of five days they performed in the street.

Each show was broadcast on the most popular radio stations in Israel. The CEO of the organization and several young people, which were benefited with the help of Elem, were interviewed at the radio station during this week. Throughout the radio show, which lasted 120 minutes, street performances of all the artists we know and loved were made and broadcast.

An increase of 40% on fund raising, in relation to 2013.

An increase of 50% in awareness of the existance of the ONG Elem, that generate the possibility of opening new shelters for those in need.