Rather than talk about protection like every other spray paint company, Krylon wanted to show how our products can create value out of worthless items. In this commercial, we show a kid buying a second-hand watering can from his neighbor for next to nothing, spray painting it a new color right in front of him, and selling it back for more than double the original price—leaving both parties happy and satisfied with their results. We ultimately created an entertaining and informative product demo.