Cannes Lions
GOOGLE, New York / GOOGLE / 2017
Overview
Entries
Credits
Description
When we first heard WebVR was a thing being implemented in a few of the browsers we got excited about the potential for users with a smartphone and an inexpensive headset like a Cardboard getting access to more VR content.
Our intention is to inspire more makers to make content and more people to gain access to VR content.
Execution
We highlighted a handful of experiments that would show the parity or benefit of WebVR over native VR. Each of the experiments also has an open source component so other developers looking to create content would have building blocks to start or learn from.
Outcome
To inspire more web developers to create more WebVR content so users, everywhere, have more access to awesome content.
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