Cannes Lions
THE MARTIN AGENCY, Richmond / GEICO / 2021
Overview
Entries
Credits
Execution
Open on a man brushing his teeth. Announcer voiceover tells him about all the money he could save by switching to GEICO. So what is he waiting for…DJ Khaled to be his motivational coach? We reveal international music sensation DJ Khaled standing outside the bathroom. He proceeds to give the guy some amazing tooth-brushing tips. Put in that work, Devin!
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