We open on a guy looking for timber in the woods. He is overdressed and very metrosexual. A deer is grazing next to the man and doesn't acknowledge the man's presence. The deer is completely unafraid.We fade to black and return to the situation with the same man wearing jeans and a t-shirt. This time when the deer sees him runs away.Super: Wrangler. Returning man to his place. One man at a time.