Eurobest
THE CYRANOS//McCANN, Barcelona / EITB - EUSKAL IRRATI TELEBISTA / 2017
Awards:
Overview
Entries
Credits
Background
Despite us seemingly having more access to information than ever
before, it's getting harder to hear all the different sides of the story.
Nowadays, the media has to be fast and this makes it very hard to
check the news They are also part of big business groups with their own
interest in mind. And we're getting our news from search engines and
social networks, with algorithms created to display what we supposedly
want to hear.
Execution
Yournalist uses the latest advances in DEEP LEARNING. IT IS THE FIRST
NEWS APP THAT CAPTURES SOUND that then using IBM WATSON,
BY MEANS OF SENTIMENT ALGORITHMS APPLIED TO NATURAL
LANGUAGE, processes it and identifies concepts, entities, people, and
target sentiment, WHICH IT CONVERTS INTO KEYWORDS with
percentages of relevance that are used TO LOOK FOR OTHER SIMILAR
SOURCES that contain them. ONCE IDENTIFIED, IT MAKES AN
INNOVATIVE SECOND READING OF DATA BY WATSON: it uses the
tool for the opposite reason for which it was designed and, instead of
similarities, TO FIND DIFFERENCES. IT THUS OBTAINS 6 NEWS
ITEMS THAT ARE DIFFERENT FROM EACH OTHER, AND OBJECTIVELY,
WITHOUT IDEOLOGICAL BIAS, ONLY DEGREES OF
DIFFERENTIATION IN THE TREATMENT.
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