Spikes Asia

Zipper & Bears

ADK, Tokyo / YKK / 2017

Awards:

1 Bronze Spikes Asia
Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

It is a cold winter day. A little girl falls asleep with the window open. Because they didn’t want her to catch a cold, the little bears knit into her jacket decide to make their moves to zip up her wool jacket. They try again and again to fasten the zipper from the top but are not able to succeed. Then, as the bears hurry back to their places and watch, the child’s grandma comes into the room and zips up the fastener ever so easily. This was because YKK has developed zippers that make it easy for others to zip up, for instance, the jacket a small child is wearing.

Similar Campaigns

7 items

Zipper & Bears

ASATSU-DK, Tokyo

Zipper & Bears

2017, YKK

(opens in a new tab)