Design > Design Crafts

LG CRAFT

ZOMBIE STUDIO, Sao Paulo / LG / 2014

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Overview

Credits

OVERVIEW

BriefExplanation

Create a direct communication that emphasizes the power of the mini system LG X-Boom

ClientBriefOrObjective

Promoting the launch of LG X-Boom mini system with 2,000 Watts of power.

Implementation

We developed posters with a fun graphic design and great visual appeal, transforming world famous songs into illustrations that represent the power of LG X-Boom. After all, no song is the same in 2000 Watts.

Outcome

More than 2,000 units were sold in the first week alone, a result 15% above the expectation.

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