Social and Influencer > Websites & Microsites
MOUNT, Tokyo / UNIQLO / 2012
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For the opening of UNIQLO’s global flagship store, we sent a filmmaker to NYC in August, who started shooting footage ofday-to-day life in the city.He shooted the advertisement of the UNIQLO brand gradually increasing in NYC every day.NYC "now" was adopted as a word to represent UNIQLO’s spread all over the city through a variety of real-time information uploaded daily along a timeline on our website.
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