Every year in Vietnam, thousands of children and teens are illegally trafficked to China, Cambodia, Malaysia and Europe. Forced into marriage, prostitution and slave labor.

Pacific Links, the leading Anti-Trafficking organization in Vietnam, is trying to find cost effective ways to educate and stop it. The budget was zero. So we needed an idea that was simple and cost-effective.

When trafficked everything is taken from the victims except their clothes. So we made their clothes the solution. Creating Anti-Trafficking clothing tags designed to look like any common clothing tag. The tags can be sewn into any type of clothing, so traffickers would never notice them. The tags contain crucial information to help the victims call for help from help hotlines, Vietnamese Embassy and police. The tags are in multiple languages, in Vietnamese for the trafficked and other languages for possible countries they might be trafficked too. The target audience is Vietnamese girls in high risk trafficking areas in Vietnam. Pacific Links passes the tags out when they visit high risk areas in Vietnam as part of their educational outreach program.

The Anti-Trafficking tags had to be designed to look like common clothing tags so they blended into clothing without being noticed by the traffickers. They had to be designed so the multiple languages and crucial information to the victims was easy to read and share with someone that could help them. There was no budget so the tags needed to cost-effective. Over 25,000 tags were produced in the first month to be distributed in high risk areas in Vietnam.

Pacific Links now incorporates the Anti-Trafficking tags into their outreach program to help educate people in high risk areas of the dangers of Trafficking in Vietnam. The tags are simple and cost-effective way to help potential victims and were produced for free from a clothing company donating their resources. Starting in December 2018, over 25,000 tags were produced in the first month to be distributed in high risk areas in Vietnam. When the tags were passed out for the first time a mother asked Pacific links why they didn’t pass the tags out last year before her daughter was taken.