Direct > Data & Technology

HEINZ HIDDEN SPOTS

GUT, Sao Paulo / THE KRAFT HEINZ CO / 2022

Awards:

Silver Cannes Lions
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Overview

Credits

More Entries from Gaming in Direct

24 items

Grand Prix Cannes Lions
LESS TALK, MORE BITCOIN

Use of Broadcast

LESS TALK, MORE BITCOIN

COINBASE, ACCENTURE SONG

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Gold Cannes Lions
INVALUABLE FOOD

Travel / Leisure

INVALUABLE FOOD

MADRID FUSION, LEO BURNETT

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Gold Cannes Lions
SHAH RUKH KHAN-MY-AD

Data-driven Targeting

SHAH RUKH KHAN-MY-AD

CADBURY CELEBRATIONS , OGILVY

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Gold Cannes Lions
APOLOGIZE THE RAINBOW

Launch / Re-launch

APOLOGIZE THE RAINBOW

SKITTLES, DDB

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Gold Cannes Lions
APOLOGIZE THE RAINBOW

Personalised Campaigns

APOLOGIZE THE RAINBOW

SKITTLES, DDB

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Gold Cannes Lions
THE ELECTIONS EDITION

Local Brand

THE ELECTIONS EDITION

ANNAHAR NEWSPAPER, IMPACT BBDO

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Gold Cannes Lions
THE NOMINATE ME SELFIE

Cultural Insight

THE NOMINATE ME SELFIE

POLITICAL SHAKTI + THE TIMES OF INDIA, FCB INDIA

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Gold Cannes Lions
CIRKULÄR

Market Disruption

CIRKULÄR

IKEA, HJALTELIN STAHL, PART OF ACCENTURE SONG

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Silver Cannes Lions
CIRKULÄR

Retail

CIRKULÄR

IKEA, HJALTELIN STAHL, PART OF ACCENTURE SONG

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Silver Cannes Lions
THE ELECTIONS EDITION

Media / Entertainment

THE ELECTIONS EDITION

ANNAHAR NEWSPAPER, IMPACT BBDO

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Silver Cannes Lions
CHICKENSTOCK

Consumer Services / Business to Business

CHICKENSTOCK

KFC, TBWA\RAAD

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Silver Cannes Lions
THE INHERITANCE PASS

Not-for-profit / Charity / Government

THE INHERITANCE PASS

YELLOWSTONE FOREVER, HAVAS

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Silver Cannes Lions
THE REFUGEE JATOBA

Not-for-profit / Charity / Government

THE REFUGEE JATOBA

INSTITUTIONAL, AFRICA DDB

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Silver Cannes Lions
DREAM DROP

Use of Ambient Media: Small Scale

DREAM DROP

ONTARIO LOTTERY AND GAMING CORPORATION, FCB

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Silver Cannes Lions
THE FOAMY HAIRCUT

Use of Broadcast

THE FOAMY HAIRCUT

BRAHMA BEER, AFRICA DDB

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Silver Cannes Lions
FNAC - UNRECCOMENDED BY ALGORITHM

Data-driven Targeting

FNAC - UNRECCOMENDED BY ALGORITHM

FNAC, PUBLICIS CONSEIL

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Silver Cannes Lions
HEINZ HIDDEN SPOTS

Gaming

HEINZ HIDDEN SPOTS

THE KRAFT HEINZ CO, GUT

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Silver Cannes Lions
BURGER GLITCH

Gaming

BURGER GLITCH

BURGER KING, DAVID

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Silver Cannes Lions
BEYOND BINARY CODE

Use of Digital Platforms

BEYOND BINARY CODE

SPARK, COLENSO BBDO

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Silver Cannes Lions
BOYCOTT ADS

Use of Social Platforms

BOYCOTT ADS

HEINEKEN, PUBLICIS ITALY

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Silver Cannes Lions
HELLO LITERALLY EVERYONE

Copywriting

HELLO LITERALLY EVERYONE

TWITTER, TWITTER

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Silver Cannes Lions
SCRATCHBOARDS

Art Direction / Design

SCRATCHBOARDS

ACTIVISION, DAVID

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Silver Cannes Lions
LOS SANTOS +3°C

Experience Design

LOS SANTOS +3°C

GREENPEACE, VMLY&R

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Silver Cannes Lions
REJECTED ALES

Launch / Re-launch

REJECTED ALES

MATILDA BAY, HOWATSON + COMPANY

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More Entries from GUT

24 items

Grand Prix Cannes Lions
WORLD CUP DELIVERY

Activation by Location

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Grand Prix Cannes Lions
THE ARTOIS PROBABILITY

Data-enhanced Creativity

THE ARTOIS PROBABILITY

Anheuser-Busch Inbev, Stella Artois, GUT

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Grand Prix Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Grand Prix Cannes Lions
FEED PARADE

Fan Engagement / Community Building

FEED PARADE

MERCADO LIVRE, GUT

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Grand Prix Cannes Lions
SELF LOVE BOUQUET

Brand Voice & Strategic Storytelling

SELF LOVE BOUQUET

DOORDASH, GUT

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Gold Cannes Lions
THE MOST FAMOUS CHALICE MODEL

Consumer Goods

THE MOST FAMOUS CHALICE MODEL

STELLA ARTOIS, GUT

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Gold Cannes Lions
THE MOST FAMOUS CAN MODEL

Consumer Goods

THE MOST FAMOUS CAN MODEL

STELLA ARTOIS, GUT

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Gold Cannes Lions
THE MOST FAMOUS 6-PACK MODEL

Consumer Goods

THE MOST FAMOUS 6-PACK MODEL

STELLA ARTOIS, GUT

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Gold Cannes Lions
MAYO HATERS

Consumer Goods

MAYO HATERS

NOTCO, GUT

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Gold Cannes Lions
WORLD CUP DELIVERY

Community Management

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Gold Cannes Lions
WORLD CUP DELIVERY

Social Engagement & Integration for Live Experience

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Gold Cannes Lions
FILES OF FREEDOM

Use of Music

FILES OF FREEDOM

MERCADO LIBRE, GUT

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Gold Cannes Lions
WORLD CUP DELIVERY

Use of Mobile & Devices

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Gold Cannes Lions
WORLD CUP DELIVERY

Use of Mobile

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Gold Cannes Lions
THE ARTOIS PROBABILITY

Innovative and Adapted Use of Print & Publishing

THE ARTOIS PROBABILITY

Anheuser-Busch Inbev, Stella Artois, GUT

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Gold Cannes Lions
FEED PARADE

Co-creation & User Generated Content

FEED PARADE

MERCADO LIVRE, GUT

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Gold Cannes Lions
WORLD CUP DELIVERY

Breakthrough on a Budget

WORLD CUP DELIVERY

PEDIDOSYA, GUT

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Gold Cannes Lions
THE CEO

Brand Partnerships, Sponsorships & Collaborations

THE CEO

NOBLEX/ PARAMOUNT+, GUT

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Gold Cannes Lions
THAT LOOK FROM POPEYES

Real-time Response

THAT LOOK FROM POPEYES

POPEYES LOUISIANA KITCHEN, INC, GUT

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Gold Cannes Lions
THE ARTOIS PROBABILITY

Interactive Experiences

THE ARTOIS PROBABILITY

Anheuser-Busch Inbev, Stella Artois, GUT

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Silver Cannes Lions
The Tax Free Bagel

Food & Drink

The Tax Free Bagel

PHILADELPHIA CREAM CHEESE, GUT

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Silver Cannes Lions
WORLD CUP DELIVERY

Data-enhanced Creativity

WORLD CUP DELIVERY

PEDIDOS YA, GUT

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Silver Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Silver Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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