PR > Practices & Specialisms

BARELY LEGAL PAWN

PMK*BNC, New York / AUDI / 2015

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Overview

Credits

More Entries from Media Relations in PR

24 items

Grand Prix Cannes Lions
ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

Brand voice (incl. strategic storytelling)

ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

PROCTER & GAMBLE, MSLGROUP

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Gold Cannes Lions
INTERCEPTION

Automotive and Transport

INTERCEPTION

VOLVO, GREY NEW YORK

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Gold Cannes Lions
70 GUARDIANS OF WINTER

Automotive and Transport

70 GUARDIANS OF WINTER

SKODA, PROXIMITY BARCELONA

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Gold Cannes Lions
THE LUCKY IRON FISH PROJECT

Healthcare & Wellbeing

THE LUCKY IRON FISH PROJECT

LUCKY IRON FISH, GEOMETRY GLOBAL

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Gold Cannes Lions
TRUE WETSUITS

Luxury goods, Fashion & Beauty

TRUE WETSUITS

QUIKSILVER, TBWA\HAKUHODO

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Gold Cannes Lions
THE RGB NEWS

Media, Arts & Entertainment

THE RGB NEWS

ANTENA 1 , GEOMETRY GLOBAL

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Gold Cannes Lions
GREAT CHINESE NAMES FOR GREAT BRITAIN

Travel, Tourism & Leisure

GREAT CHINESE NAMES FOR GREAT BRITAIN

VISITBRITAIN, OGILVY BEIJING

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Gold Cannes Lions
CLEVER BUOY

Technology & Manufacturing

CLEVER BUOY

OPTUS, FUEL COMMUNICATIONS

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Gold Cannes Lions
THE GUN SHOP

Charity & not for Profit

THE GUN SHOP

STATES UNITED, GREY NEW YORK

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Gold Cannes Lions
GROCERIES NOT GUNS

Public Affairs & Lobbying

GROCERIES NOT GUNS

MOMS DEMAND ACTION FOR GUN SENSE IN AMERICA, GREY CANADA

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Gold Cannes Lions
PROUD WHOPPER

Corporate Responsibility

PROUD WHOPPER

BURGER KING, DAVID

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Gold Cannes Lions
ASHES

Internal Communications (incl. employee Engagement)

ASHES

CAMPOFRIO FOOD GROUP, McCANN MADRID

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Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Events & Experiential (incl. stunts)

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

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Gold Cannes Lions
GREAT CHINESE NAMES FOR GREAT BRITAIN

Use of digital Platforms

GREAT CHINESE NAMES FOR GREAT BRITAIN

VISITBRITAIN, OGILVY BEIJING

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Gold Cannes Lions
PHOTOSHOP MURDER MYSTERY

Community Building/Management

PHOTOSHOP MURDER MYSTERY

ADOBE, EDELMAN

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Gold Cannes Lions
#TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY

Response/Real-Time Activity (including crowdsourcing)

#TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY

CHEVROLET, FLEISHMANHILLARD

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Co-Creation & User Generated Content

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

Integrated Campaign led by PR

ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

PROCTER & GAMBLE, MSLGROUP

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Silver Cannes Lions
SNACKHOLIDAYS

Travel, Tourism & Leisure

SNACKHOLIDAYS

TRANSAVIA, LES GAULOIS

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Silver Cannes Lions
PROUD WHOPPER

Retail & Restaurants

PROUD WHOPPER

BURGER KING, DAVID

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Silver Cannes Lions
THE CONCERT NO ONE WAS WAITING FOR

Financial Services

THE CONCERT NO ONE WAS WAITING FOR

BBVA, FAHRENHEIT DDB

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Silver Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Charity & not for Profit

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

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Silver Cannes Lions
THE ART OF WAITING

Corporate Reputation & Communication

THE ART OF WAITING

RECLAME AQUI, GREY BRAZIL

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Silver Cannes Lions
CLEVER BUOY

Corporate Reputation & Communication

CLEVER BUOY

OPTUS, FUEL COMMUNICATIONS

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More Entries from PMK*BNC

24 items

Silver Cannes Lions
BARELY LEGAL PAWN

Fiction: Online (15 minutes or under in length)

BARELY LEGAL PAWN

AUDI, PMK*BNC

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Silver Cannes Lions
THE VOID AND ILMXLAB'S STAR WARS: SECRETS OF THE EMPIRE

Experience Design: Multi-platform

THE VOID AND ILMXLAB'S STAR WARS: SECRETS OF THE EMPIRE

THE VOID, PMK*BNC

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Silver Cannes Lions
SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

Brand Experience: Emerging Tech

SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

SAMSUNG, PMK*BNC

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Bronze Cannes Lions
THE VOID AND ILMXLAB'S STAR WARS: SECRETS OF THE EMPIRE

AR, VR & Mixed Reality

THE VOID AND ILMXLAB'S STAR WARS: SECRETS OF THE EMPIRE

THE VOID, PMK*BNC

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Shortlisted Cannes Lions
BARELY LEGAL PAWN

Viral Film

BARELY LEGAL PAWN

AUDI, PMK*BNC

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SAMSUNG LEVEL MUSIC LAB

Use of an Artist as a Spokesperson/Ambassador in Partnership with a Brand

SAMSUNG LEVEL MUSIC LAB

SAMSUNG, PMK*BNC

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SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

Applied Innovation

SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

SAMSUNG, PMK*BNC

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SAMSUNG LEVEL MUSIC LAB

Artist Event Appearance or Performance in partnership with a Brand

SAMSUNG LEVEL MUSIC LAB

SAMSUNG, PMK*BNC

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BARELY LEGAL PAWN

Casting

BARELY LEGAL PAWN

AUDI, PMK*BNC

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THE CHALLENGE

Fiction: Online

THE CHALLENGE

AUDI, PMK*BNC

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SAMSUNG LEVEL MUSIC LAB

Production of Exclusive Artist Content in Partnership with a Brand

SAMSUNG LEVEL MUSIC LAB

SAMSUNG, PMK*BNC

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SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

Virtual Reality Experience

SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCE

SAMSUNG, PMK*BNC

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GALAXY STUDIOS

Retail

GALAXY STUDIOS

SAMSUNG, PMK*BNC

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REINVENTING RETAIL AT SAMSUNG 837 AND MEASURING SUCCESS

Creative Data Collection & Research

REINVENTING RETAIL AT SAMSUNG 837 AND MEASURING SUCCESS

SAMSUNG, PMK*BNC

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SAMSUNG LEVEL MUSIC LAB

Online: Non-Fiction Series

SAMSUNG LEVEL MUSIC LAB

SAMSUNG, PMK*BNC

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SAMSUNG ZOOLANDER 2 PARTNERSHIP

Guerrilla Marketing & Stunts

SAMSUNG ZOOLANDER 2 PARTNERSHIP

SAMSUNG, PMK*BNC

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GALAXY STUDIOS

Digital Installations

GALAXY STUDIOS

SAMSUNG, PMK*BNC

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CALL OF DUTY X MARSHAWN LYNCH – ESPN EXCLUSIVE BRINGS FRANCHISE TO NEW AUDIENCES

Talent: Games

CALL OF DUTY X MARSHAWN LYNCH – ESPN EXCLUSIVE BRINGS FRANCHISE TO NEW AUDIENCES

ACTIVISION, PMK*BNC

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BARELY LEGAL PAWN

Media Relations

BARELY LEGAL PAWN

AUDI, PMK*BNC

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CALL OF DUTY X MARSHAWN LYNCH – ESPN EXCLUSIVE BRINGS FRANCHISE TO NEW AUDIENCES

Celebrity Endorsement

CALL OF DUTY X MARSHAWN LYNCH – ESPN EXCLUSIVE BRINGS FRANCHISE TO NEW AUDIENCES

ACTIVISION, PMK*BNC

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SAMSUNG PRESENTS ‘AN EVENING FOR THE REST OF US’

Live Brand Experience

SAMSUNG PRESENTS ‘AN EVENING FOR THE REST OF US’

SAMSUNG, PMK*BNC

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GALAXY STUDIOS

Customer Retail / In-store Experience

GALAXY STUDIOS

SAMSUNG, PMK*BNC

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SAMSUNG SUNDANCE FILM FESTIVAL PARTNERSHIP

Live Brand Experience

SAMSUNG SUNDANCE FILM FESTIVAL PARTNERSHIP

SAMSUNG, PMK*BNC

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SAMSUNG SUNDANCE FILM FESTIVAL PARTNERSHIP

Mobile/Device Brand Experience

SAMSUNG SUNDANCE FILM FESTIVAL PARTNERSHIP

SAMSUNG, PMK*BNC

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