Social and Influencer > Social Insight & Engagement

BUYING GREENIE

MCKINNEY, Durham / CARMAX / 2018

Awards:

Bronze Cannes Lions
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Case Film
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Overview

Credits

More Entries from Real-time Response in Social and Influencer

24 items

Grand Prix Cannes Lions
NOTHING BEATS A LONDONER

Multi-platform Social Campaign

NOTHING BEATS A LONDONER

NIKE, WIEDEN+KENNEDY

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Gold Cannes Lions
EXCLUSIVE THE RAINBOW

Food & Drinks

EXCLUSIVE THE RAINBOW

MARS, DDB CHICAGO

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Gold Cannes Lions
DUNDEE: THE SON OF A LEGEND RETURNS HOME

Travel

DUNDEE: THE SON OF A LEGEND RETURNS HOME

TOURISM AUSTRALIA, DROGA5

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Gold Cannes Lions
FIFA 18 MORE THAN A GAME

Leisure

FIFA 18 MORE THAN A GAME

EA GAMES, adam&eveDDB

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Gold Cannes Lions
GOOGLE HOME OF THE WHOPPER

Emerging Platforms

GOOGLE HOME OF THE WHOPPER

BURGER KING, DAVID

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Gold Cannes Lions
DUNDEE: THE SON OF A LEGEND RETURNS HOME

Reach & Impact

DUNDEE: THE SON OF A LEGEND RETURNS HOME

TOURISM AUSTRALIA, DROGA5

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Gold Cannes Lions
SKI THE WORLD

Content Creation

SKI THE WORLD

AUDI, CANDIDE THOVEX

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Gold Cannes Lions
TO THE LAST TREE STANDING

Content Placement

TO THE LAST TREE STANDING

GREENPEACE, OGILVY POLAND

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Gold Cannes Lions
SKI THE WORLD

Social Video

SKI THE WORLD

AUDI, CANDIDE THOVEX

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Gold Cannes Lions
WELCOME TO @APPLE

Co-creation & User Generated Content

WELCOME TO @APPLE

APPLE, TBWA\Media Arts Lab

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Gold Cannes Lions
TALK SOCIAL TO ME

Community Building & Management

TALK SOCIAL TO ME

WENDY'S, VML

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Gold Cannes Lions
NIKE - NOTHING BEATS A LONDONER

Audience Targeting / Engagement Strategies

NIKE - NOTHING BEATS A LONDONER

NIKE, MINDSHARE

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Gold Cannes Lions
NIKE - NOTHING BEATS A LONDONER

Brand Storytelling

NIKE - NOTHING BEATS A LONDONER

NIKE, MINDSHARE

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Gold Cannes Lions
DUNDEE: THE SON OF A LEGEND RETURNS HOME

Multi-platform Social Campaign

DUNDEE: THE SON OF A LEGEND RETURNS HOME

TOURISM AUSTRALIA, DROGA5

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Silver Cannes Lions
DILLY DILLY

Food & Drinks

DILLY DILLY

ABINBEV, WIEDEN+KENNEDY NEW YORK

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Silver Cannes Lions
NOTHING BEATS A LONDONER

Consumer Durables

NOTHING BEATS A LONDONER

NIKE, WIEDEN+KENNEDY

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Silver Cannes Lions
SKI THE WORLD

Automotive

SKI THE WORLD

AUDI, CANDIDE THOVEX

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Silver Cannes Lions
THE MOST GERMAN SUPERMARKET

Retail

THE MOST GERMAN SUPERMARKET

EDEKA, JUNG VON MATT

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Silver Cannes Lions
THE TALK

Corporate Social Responsibility (CSR) / Corporate Image

THE TALK

PROCTER & GAMBLE, BBDO NEW YORK

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Silver Cannes Lions
THE NEYMARLESS SPONSORSHIP

Partnerships

THE NEYMARLESS SPONSORSHIP

GOL AIRLINES, ALMAPBBDO

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Silver Cannes Lions
LIVE LOOPER

Content Placement

LIVE LOOPER

DOWNTOWN RECORDS, BBDO NEW YORK

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Silver Cannes Lions
NOWTHIS X SAMSUNG UNFRAMED

Social Video

NOWTHIS X SAMSUNG UNFRAMED

SAMSUNG, R/GA NEW YORK

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Silver Cannes Lions
THE WORST SONG IN THE WORLD

Social Video

THE WORST SONG IN THE WORLD

MONOPRIX, ROSAPARK

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Silver Cannes Lions
DUNDEE: THE SON OF A LEGEND RETURNS HOME

Social Video

DUNDEE: THE SON OF A LEGEND RETURNS HOME

TOURISM AUSTRALIA, DROGA5

(opens in a new tab)

More Entries from MCKINNEY

24 items

Bronze Cannes Lions
SLICED BREAD

Script

SLICED BREAD

LITTLE CAESARS, MCKINNEY

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Bronze Cannes Lions
BUYING GREENIE

Real-time Response

BUYING GREENIE

CARMAX, MCKINNEY

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Shortlisted Cannes Lions
RUSH MYLO

Interactive Campaigns

RUSH MYLO

SONY, MCKINNEY

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Shortlisted Cannes Lions
STOP HB2

Public Affairs & Lobbying

STOP HB2

EQUALITY NC, MCKINNEY

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THE DUEL

Titanium and Integrated

THE DUEL

POLARIS INDUSTRIES, MCKINNEY

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RUSH MYLO

Titanium and Integrated

RUSH MYLO

SONY, MCKINNEY

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THE FLYER WALL

Foods and Drinks

THE FLYER WALL

SOUTHERN COMFORT, MCKINNEY

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WIFI WHISPERER

Creative Data Enhancement

WIFI WHISPERER

MOOGFEST, MCKINNEY

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THE DUEL

Automotive Products & Services

THE DUEL

POLARIS INDUSTRIES, MCKINNEY

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STOP HB2

Creative Effectiveness for Good

STOP HB2

EQUALITY NC, MCKINNEY

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SHARE THE LOVE CAMPAIGN

Other FMCG

SHARE THE LOVE CAMPAIGN

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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SHARE THE LOVE CAMPAIGN

Other FMCG

SHARE THE LOVE CAMPAIGN

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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SHARE THE LOVE - IMAGINE THEIR EYES

Other FMCG

SHARE THE LOVE - IMAGINE THEIR EYES

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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MILLION ACTS OF LOVE

Consumer Goods

MILLION ACTS OF LOVE

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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SHARE THE LOVE - IMAGINE THEIR EYES

Script

SHARE THE LOVE - IMAGINE THEIR EYES

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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LOVE THE CHANGE

Script

LOVE THE CHANGE

PROCTER & GAMBLE - PAMPERS, MCKINNEY

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THIN CRUST SUMMER

Script

THIN CRUST SUMMER

LITTLE CAESARS, MCKINNEY

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PREPARE FOR MISUSE

Script

PREPARE FOR MISUSE

END FAMILY FIRE (BRADY/AD COUNCIL), MCKINNEY

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PIZZAS AND FOOTBALLS

Script

PIZZAS AND FOOTBALLS

LITTLE CAESARS, MCKINNEY

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END FAMILY FIRE - NO EXTRA LIFE

Good Health and Well-being

END FAMILY FIRE - NO EXTRA LIFE

AD COUNCIL & BRADY, MCKINNEY

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FLIP, FOLD, SNAP, CLACK

Casting

FLIP, FOLD, SNAP, CLACK

SAMSUNG, MCKINNEY

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#CHANGETHEFORECAST

Good Health and Well-being

#CHANGETHEFORECAST

GUN SAFETY ALLIANCE, MCKINNEY

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WIFI WHISPERER

Data Storytelling

WIFI WHISPERER

MOOGFEST, MCKINNEY

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SAFARI

Consumer Durables

SAFARI

SHERWIN WILLIAMS, MCKINNEY

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