Direct > Use of Direct Marketing

CARIBBEAN LIVE

BEING, London / BRITISH AIRWAYS / 2011

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Presentation Image
1 of 0 items

Overview

Credits

More Entries from Ambient Media (Large Scale) in Direct

24 items

Grand Prix Cannes Lions
AMERICAN ROM

Traffic & Brand Building

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

(opens in a new tab)
Gold Cannes Lions
COME BACK FERRORAMA

Direct Response Digital: E-commerce, Online Advertising, Brand Awareness & Social Media

COME BACK FERRORAMA

ESTRELLA, DDB BRASIL

(opens in a new tab)
Gold Cannes Lions
THE FRIENDSHIP MACHINE

Ambient Media (Large Scale)

THE FRIENDSHIP MACHINE

COCA-COLA, OGILVY ARGENTINA

(opens in a new tab)
Gold Cannes Lions
BURMA

Ambient Media (Large Scale)

BURMA

HUMAN RIGHTS WATCH, JWT NEW YORK

(opens in a new tab)
Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Direct Response Print or Standard Outdoor, including Inserts

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
RESPONSE CAMPAIGN

Traffic & Brand Building

RESPONSE CAMPAIGN

PROCTER & GAMBLE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
THE FRIENDSHIP MACHINE

Fast Moving Consumer Goods

THE FRIENDSHIP MACHINE

COCA-COLA, OGILVY ARGENTINA

(opens in a new tab)
Gold Cannes Lions
AMERICAN ROM

Fast Moving Consumer Goods

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

(opens in a new tab)
Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Retail & E-Commerce, including Restaurants

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
BURMA

Charities, Public Health & Safety, Public Awareness Messages

BURMA

HUMAN RIGHTS WATCH, JWT NEW YORK

(opens in a new tab)
Gold Cannes Lions
DECODE JAY-Z WITH BING

Best Integrated Campaign Led by Direct Marketing

DECODE JAY-Z WITH BING

BING/JAY-Z, DROGA5

(opens in a new tab)
Silver Cannes Lions
SPRINTER APPLIES FOR A JOB

Flat Mailing

SPRINTER APPLIES FOR A JOB

DAIMLER, LUKAS LINDEMANN ROSINSKI

(opens in a new tab)
Silver Cannes Lions
SPARK HOPE MATCHBOOK

Dimensional Mailing

SPARK HOPE MATCHBOOK

ROCK 4 AIDS, JOE PUBLIC

(opens in a new tab)
Silver Cannes Lions
THE HUMAN JUKEBOX

Direct Response Digital: E-commerce, Online Advertising, Brand Awareness & Social Media

THE HUMAN JUKEBOX

PAUSE HOME ENTERTAINMENT, ÅKESTAM HOLST

(opens in a new tab)
Silver Cannes Lions
THE SOUND OF GREEN

Direct Response Digital: Other Digital Platforms

THE SOUND OF GREEN

THE SWEDISH POST, ÅKESTAM HOLST

(opens in a new tab)
Silver Cannes Lions
SPREAD THE TED

Ambient Media (Large Scale)

SPREAD THE TED

TEDX BUENOS AIRES, OGILVY ARGENTINA

(opens in a new tab)
Silver Cannes Lions
THE BIG TRIP

Ambient Media (Large Scale)

THE BIG TRIP

STRAUSS-GROUP, BAUMANN BER RIVNAY SAATCHI & SAATCHI

(opens in a new tab)
Silver Cannes Lions
SAVE AS WWF

Best Low Budget Campaign

SAVE AS WWF

WORLD WILDLIFE FUND (WWF), JUNG von MATT

(opens in a new tab)
Silver Cannes Lions
4TH AMENDMENT WEAR

Best Low Budget Campaign

4TH AMENDMENT WEAR

4TH AMENDMENT WEAR, 4TH AMENDMENT WEAR

(opens in a new tab)
Silver Cannes Lions
COME BACK FERRORAMA

Product Launches

COME BACK FERRORAMA

ESTRELLA, DDB BRASIL

(opens in a new tab)
Silver Cannes Lions
UNEXPECTED LUGGAGE

Traffic & Brand Building

UNEXPECTED LUGGAGE

SPANAIR, SHACKLETON

(opens in a new tab)
Silver Cannes Lions
BUILDERS OF INFINITY

Other Consumer Products (including Durable Goods)

BUILDERS OF INFINITY

PLAN.NET

(opens in a new tab)
Silver Cannes Lions
UNEXPECTED LUGGAGE

Travel, Entertainment & Leisure

UNEXPECTED LUGGAGE

SPANAIR, SHACKLETON

(opens in a new tab)
Silver Cannes Lions
DRUNK VALET

Travel, Entertainment & Leisure

DRUNK VALET

BAR AURORA & BOTECO FERRAZ, OGILVY BRASIL

(opens in a new tab)

More Entries from BEING

24 items

Gold Cannes Lions
THE LOVER

Cinematography

THE LOVER

COME 4, BEING

(opens in a new tab)
Bronze Cannes Lions
THE LOVER

Direction

THE LOVER

COME4, BEING

(opens in a new tab)
Shortlisted Cannes Lions
THE LOVER

Art Direction/Product Design

THE LOVER

COME4, BEING

(opens in a new tab)
Shortlisted Cannes Lions
CARIBBEAN LIVE

Ambient Media (Large Scale)

CARIBBEAN LIVE

BRITISH AIRWAYS, BEING

(opens in a new tab)
Shortlisted Cannes Lions
BEHIND BARS

Animation

BEHIND BARS

COLLECTIF URGENCE DARFOUR, BEING

(opens in a new tab)
Shortlisted Cannes Lions
RUN FOR AJD

Education & Awareness

RUN FOR AJD

L'AIDE AUX JEUNES DIABETIQUES, BEING

(opens in a new tab)
Shortlisted Cannes Lions
THE LOVER

Short Format Internet Film

THE LOVER

COME4, BEING

(opens in a new tab)
Shortlisted Cannes Lions
CARIBBEAN LIVE

Travel, Entertainment & Leisure

CARIBBEAN LIVE

BRITISH AIRWAYS, BEING

(opens in a new tab)
Shortlisted Cannes Lions
CARIBBEAN LIVE

Best Integrated Campaign Led by Direct Marketing

CARIBBEAN LIVE

BRITISH AIRWAYS, BEING

(opens in a new tab)
Shortlisted Cannes Lions
BALLANTINES 12 YEARS OLD SERVING RITUAL BY LEE BROOM

iii. Premium Brand

BALLANTINES 12 YEARS OLD SERVING RITUAL BY LEE BROOM

CHIVAS BROTHERS, BEING

(opens in a new tab)
Shortlisted Cannes Lions
MEMORIES

Use of Social Platforms

MEMORIES

FRANCE ALZHEIMER ASSOCIATION, BEING

(opens in a new tab)
HAPI

Activation by Location

HAPI

SNCF (NATIONAL RAILWAYS), BEING

(opens in a new tab)
RUN FOR AJD

Activation by Location or Proximity

RUN FOR AJD

L'AIDE AUX JEUNES DIABETIQUES, BEING

(opens in a new tab)
BEYOND APPEARANCES - THE DIVERSITY SONG

Art Direction/Production Design

BEYOND APPEARANCES - THE DIVERSITY SONG

ASTA PHILPOT FOUNDATION, BEING

(opens in a new tab)
NOW NOTHING WILL STOP THE MUSIC

Art Direction/Product Design

NOW NOTHING WILL STOP THE MUSIC

DEEZER, BEING

(opens in a new tab)
EQUALIZER

Posters

EQUALIZER

DEEZER, BEING

(opens in a new tab)
BYE BYE PETIT GRIS TRAIN

Best Use of Experiential Marketing in a Promotional Campaign

BYE BYE PETIT GRIS TRAIN

SNCF (NATIONAL RAILWAYS), BEING

(opens in a new tab)
THE KNITTED COUPON

Best Use of Experiential Marketing in a Promotional Campaign

THE KNITTED COUPON

BERGERE DE FRANCE, BEING

(opens in a new tab)
BEHIND BARS

Art Direction

BEHIND BARS

COLLECTIF URGENCE DARFOUR, BEING

(opens in a new tab)
THE PUREST AD IN THE WOLD

Posters

THE PUREST AD IN THE WOLD

PERNOD RICARD, BEING

(opens in a new tab)
STOP BECHIR

Titanium and Integrated

STOP BECHIR

COLLECTIF URGENCE DARFOUR, BEING

(opens in a new tab)
CARIBBEAN LIVE

Best Use of Experiential Marketing in a Promotional Campaign

CARIBBEAN LIVE

BRITISH AIRWAYS, BEING

(opens in a new tab)
BEYOND APPEARANCES - THE DIVERSITY SONG

Glass

BEYOND APPEARANCES - THE DIVERSITY SONG

ASTA PHILPOT FOUNDATION, BEING

(opens in a new tab)
FEET MAG

OTC Applications

FEET MAG

BEIERSDORF, BEING

(opens in a new tab)