Media > Culture & Context

CORONA EXTRA LIME

DRAFTLINE, Shanghai / CORONA / 2023

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Presentation Image
Case Film
1 of 0 items

Overview

Credits

More Entries from Market Disruption in Media

24 items

Grand Prix Cannes Lions
#TURNYOURBACK

Corporate Purpose & Social Responsibility

#TURNYOURBACK

DOVE, OGILVY

(opens in a new tab)
Gold Cannes Lions
#TURNYOURBACK

Consumer Goods

#TURNYOURBACK

DOVE, OGILVY

(opens in a new tab)
Gold Cannes Lions
THE LAST PERFORMANCE

Consumer Services / Business to Business

THE LAST PERFORMANCE

PARTNERS LIFE, SPECIAL

(opens in a new tab)
Gold Cannes Lions
INTERFACE INTERRUPTION

Use of Screens & Audio Visual Platforms

INTERFACE INTERRUPTION

TUBI, MISCHIEF @ NO FIXED ADDRESS

(opens in a new tab)
Gold Cannes Lions
DREAMCASTER

Use of Screens & Audio Visual Platforms

DREAMCASTER

MICHELOB ULTRA, FCB NEW YORK

(opens in a new tab)
Gold Cannes Lions
GUARDED BUS STOP

Use of Outdoor

GUARDED BUS STOP

ELETROMIDIA, ALMAPBBDO

(opens in a new tab)
Gold Cannes Lions
ABILITY SIGNS

Use of Ambient Media: Large Scale

ABILITY SIGNS

DECATHLON CANADA, RETHINK

(opens in a new tab)
Gold Cannes Lions
WORLD CUP DELIVERY

Use of Mobile

WORLD CUP DELIVERY

PEDIDOS YA, GUT

(opens in a new tab)
Gold Cannes Lions
OREO CHEAT COOKIES

Use of Branded Content Created for Digital or Social

OREO CHEAT COOKIES

MONDELEZ INTERNATIONAL, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
BLOCKBUSTER: UNTIL THE BITTER END

Breakthrough on a Budget

BLOCKBUSTER: UNTIL THE BITTER END

BLOCKBUSTER, ATLANTIC

(opens in a new tab)
Gold Cannes Lions
SKINNY - PHONE IT IN

Use of Channel Integration

SKINNY - PHONE IT IN

SKINNY, PHD

(opens in a new tab)
Silver Cannes Lions
FITCHIX

Food & Drink

FITCHIX

HONEST EGGS CO., VMLY&R

(opens in a new tab)
Silver Cannes Lions
A PROMO NO BODY'S HEARD OF

Retail

A PROMO NO BODY'S HEARD OF

MCDONALD'S, LEO BURNETT PANAMA

(opens in a new tab)
Silver Cannes Lions
THE LOUDEST CALL

Use of Audio Platforms

THE LOUDEST CALL

Whitelion, OGILVY AUSTRALIA

(opens in a new tab)
Silver Cannes Lions
SKINNY - PHONE IT IN

Use of Audio Platforms

SKINNY - PHONE IT IN

SKINNY, PHD

(opens in a new tab)
Silver Cannes Lions
OR TRAVEL ON CLEARTRIP

Use of Print

OR TRAVEL ON CLEARTRIP

CLEARTRIP, TALENTED.AGENCY

(opens in a new tab)
Silver Cannes Lions
PLAN (A)

Use of Print

PLAN (A)

AFRISAM, BLACKSTUDIO, PROMISE

(opens in a new tab)
Silver Cannes Lions
ANNE DE GAULLE

Use of Ambient Media: Large Scale

ANNE DE GAULLE

FONDATION ANNE DE GAULLE, HAVAS PARIS

(opens in a new tab)
Silver Cannes Lions
MISSING STUDENTS

Use of Events & Stunts

MISSING STUDENTS

UNICEF, ARTPLAN

(opens in a new tab)
Silver Cannes Lions
DEPZMAN - LIFE CUT SHORT

Innovative Use of Influencers

DEPZMAN - LIFE CUT SHORT

THE JOSHUA RIBERA FOUNDATION, McCANN

(opens in a new tab)
Silver Cannes Lions
THE HOMELESS GALLERY

Metaverse, New Realities & Emerging Tech

THE HOMELESS GALLERY

HINZ&KUNZT / HAMBURGER KUNSTHALLE, PHILIPP UND KEUNTJE

(opens in a new tab)
Silver Cannes Lions
DREAMCASTER

Co-creation of Branded IP

DREAMCASTER

MICHELOB ULTRA, FCB NEW YORK

(opens in a new tab)
Silver Cannes Lions
INTERFACE INTERRUPTION

Challenger Brand

INTERFACE INTERRUPTION

TUBI, MISCHIEF @ NO FIXED ADDRESS

(opens in a new tab)
Silver Cannes Lions
DASHBOARD BILLBOARDS

Challenger Brand

DASHBOARD BILLBOARDS

SKODA, NORD DDB

(opens in a new tab)

More Entries from DRAFTLINE

24 items

Titanium Cannes Lions
CORONA EXTRA LIME

Titanium

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
Silver Cannes Lions
CORONA EXTRA LIME

Operational Transformation

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
Silver Cannes Lions
NOT ALL HEROES WEAR CAPES

Fan Engagement

NOT ALL HEROES WEAR CAPES

ABINBEV, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
BRAIDS OF FREEDOM

Glass

BRAIDS OF FREEDOM

AGUILA, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
DATA FOR STORE

Data-driven Targeting

DATA FOR STORE

QUILMES, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
DATA FOR STORE

Targeting & Engagement

DATA FOR STORE

QUILMES, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
FORTALEZA

Operational Transformation

FORTALEZA

CLUB COLOMBIA ABINBEV, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
CORONA EXTRA LIME

Use of Ambient Media: Small Scale

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
CORONA EXTRA LIME

Decent Work and Economic Growth

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
CORONA EXTRA LIME

Market Disruption

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
Shortlisted Cannes Lions
DIEGO'S FAREWELL

Local Brand

DIEGO'S FAREWELL

QUILMES, DRAFTLINE

(opens in a new tab)
REVERSE LABEL

Food & Drink

REVERSE LABEL

CORONA, DRAFTLINE

(opens in a new tab)
PAYBACK PROMO

Food & Drink

PAYBACK PROMO

ANDES, DRAFTLINE

(opens in a new tab)
REVERSE LABEL

Food & Drink

REVERSE LABEL

CORONA, DRAFTLINE

(opens in a new tab)
REVERSE LABEL

Food & Drink

REVERSE LABEL

CORONA, DRAFTLINE

(opens in a new tab)
CORONA EXTRA LIME

Poverty

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
PAYBACK PROMO

Food & Drink

PAYBACK PROMO

ANDES, DRAFTLINE

(opens in a new tab)
CORONA EXTRA LIME

Food & Drink

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
ALCOHORITHM

Early Stage Technology

ALCOHORITHM

AGUILA, DRAFTLINE

(opens in a new tab)
CORONA EXTRA LIME

Food & Drink

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
CORONA EXTRA LIME

Food & Drink

CORONA EXTRA LIME

CORONA, DRAFTLINE

(opens in a new tab)
FORTALEZA

Glass

FORTALEZA

CLUB COLOMBIA ABINBEV, DRAFTLINE

(opens in a new tab)
ALCOHORITHM

Data-driven Consumer Product

ALCOHORITHM

AGUILA, DRAFTLINE

(opens in a new tab)
FORTALEZA

Gender Equality

FORTALEZA

CLUB COLOMBIA ABINBEV, DRAFTLINE

(opens in a new tab)