Brand Experience and Activation > Best Integrated Promotional Campaign

INSIGHT

CHEIL WORLDWIDE, Seoul / SAMSUNG / 2012

Awards:

Gold Cannes Lions
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Overview

Credits

More Entries from Best Integrated Campaign Led by Promotion and Activation in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
SMALL BUSINESS GETS AN OFFICIAL DAY

Financial Products & Servcies

SMALL BUSINESS GETS AN OFFICIAL DAY

AMERICAN EXPRESS, CRISPIN PORTER + BOGUSKY

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Gold Cannes Lions
INSIGHT

Best Use of Experiential Marketing in a Promotional Campaign

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
THE RETURN OF DICTATOR BEN ALI

Best Use of Experiential Marketing in a Promotional Campaign

THE RETURN OF DICTATOR BEN ALI

ENGAGEMENT CITOYEN, MEMAC OGILVY LABEL TUNISIA

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Gold Cannes Lions
SPRITE SHOWER

Best Use of Ambient in a Promotional Campaign

SPRITE SHOWER

COCA-COLA, OGILVY BRASIL

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Gold Cannes Lions
PUSH TO ADD DRAMA

Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail

PUSH TO ADD DRAMA

TURNER BROADCASTING SYSTEMS, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
LEGO BUILDERS OF SOUND

Best Temporary In-Store Displays in a Promotional Campaign

LEGO BUILDERS OF SOUND

SERVICEPLAN

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Gold Cannes Lions
INTEGRATION DAY

Best Use of Broadcast in a Promotional Campaign

INTEGRATION DAY

COORDOWN ONLUS, SAATCHI & SAATCHI

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Gold Cannes Lions
DONATION GLASSES

Best Use of Broadcast in a Promotional Campaign

DONATION GLASSES

MARS, COLENSO BBDO

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Gold Cannes Lions
MOBILE MEDIC

Best Use of Print or Standard Outdoor in a Promotional Campaign

MOBILE MEDIC

AUSTRALIAN DEFENCE FORCE, GEORGE PATTERSON Y&R

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Gold Cannes Lions
MOBILE MEDIC

Best Use of Other Digital Media in a Promotional Campaign

MOBILE MEDIC

AUSTRALIAN DEFENCE FORCE, GEORGE PATTERSON Y&R

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Gold Cannes Lions
LG THIEF

Best use of Social Media Marketing in a Promotional Campaign

LG THIEF

LG, Y&R AMSTERDAM

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Gold Cannes Lions
RECIPE RECEIPT

Food and Non-Alcholic Drinks

RECIPE RECEIPT

UNILEVER, OGILVY BRASIL

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Gold Cannes Lions
BIKERS

Alcoholic Drinks

BIKERS

CARLSBERG, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
PUSH TO ADD DRAMA

Publications & Media

PUSH TO ADD DRAMA

TURNER BROADCASTING SYSTEMS, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
HELP I WANT TO SAVE A LIFE

Public Health & Safety, Pubic Awareness Messages

HELP I WANT TO SAVE A LIFE

HELP REMEDIES, DROGA5

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Gold Cannes Lions
THE RETURN OF DICTATOR BEN ALI

Public Health & Safety, Pubic Awareness Messages

THE RETURN OF DICTATOR BEN ALI

ENGAGEMENT CITOYEN, MEMAC OGILVY LABEL TUNISIA

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Gold Cannes Lions
SORRY ABOUT THE TWIGS, FOLKS

Best Integrated Campaign Led by Promotion and Activation

SORRY ABOUT THE TWIGS, FOLKS

DB BREWERIES, COLENSO BBDO

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Gold Cannes Lions
INSIGHT

Best Integrated Campaign Led by Promotion and Activation

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

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Silver Cannes Lions
REAL FRUIT BOXES

Best Use of Experiential Marketing in a Promotional Campaign

REAL FRUIT BOXES

CAMP NECTAR, AGE ISOBAR

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Silver Cannes Lions
CURIOSISM

Best Use of Experiential Marketing in a Promotional Campaign

CURIOSISM

ESTADO DE SAO PAULO, F/NAZCA SAATCHI & SAATCHI

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Silver Cannes Lions
HOT WHEELS FOR REAL

Best Use of Experiential Marketing in a Promotional Campaign

HOT WHEELS FOR REAL

MATTEL, MISTRESS

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Silver Cannes Lions
THE INVISIBLE DRIVE

Best Use of Guerilla Marketing in a Promotional Campaign

THE INVISIBLE DRIVE

DAIMLER, JUNG von MATT

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Silver Cannes Lions
RIVERS OF LIGHT

Best Use of Guerilla Marketing in a Promotional Campaign

RIVERS OF LIGHT

MINISTRY OF DEFENCE, LOWE-SSP3

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Silver Cannes Lions
THE WORLD´S FASTEST PURCHASE

Best Use of Shopper Marketing in a Promotional Campaign

THE WORLD´S FASTEST PURCHASE

PUMA, CIRCUS DF

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More Entries from CHEIL WORLDWIDE

24 items

Grand Prix Cannes Lions
KNOCK KNOCK

Glass

KNOCK KNOCK

KOREAN NATIONAL POLICE AGENCY, CHEIL WORLDWIDE

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Grand Prix Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Best Use of Outdoor

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

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Titanium Cannes Lions
BRIDGE OF LIFE

Titanium and Integrated

BRIDGE OF LIFE

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
INSIGHT

Best Use of Experiential Marketing in a Promotional Campaign

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
BRIDGE OF LIFE

Best Use of Ambient in a Promotional Campaign

BRIDGE OF LIFE

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
SUNNY SALE

Direct Response Digital: Mobile Marketing

SUNNY SALE

EMART, CHEIL WORLDWIDE

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Gold Cannes Lions
SAMSUNG SMARTSUIT

Networked / Connected Devices

SAMSUNG SMARTSUIT

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Direct Response Print or Standard Outdoor, including Inserts

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

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Gold Cannes Lions
KNOCK KNOCK

Use of Mobile & Devices

KNOCK KNOCK

KOREAN NATIONAL POLICE AGENCY, CHEIL WORLDWIDE

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Gold Cannes Lions
LOOK AT ME

Other Consumer Products (Including Durable Goods)

LOOK AT ME

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
BRIDGE OF LIFE

Public Health & Safety, Pubic Awareness Messages

BRIDGE OF LIFE

SAMSUNG, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
INSIGHT

Best Integrated Campaign Led by Promotion and Activation

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
SAMSUNG IMPULSE

UX, UI & Journey Design

SAMSUNG IMPULSE

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Digital Outdoor

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

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Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Retail and E-Commerce, including Restaurants

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

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Gold Cannes Lions
HOMEPLUS SUBWAY VIRTUAL STORE

Retail & E-Commerce, including Restaurants

HOMEPLUS SUBWAY VIRTUAL STORE

TESCO, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
TALLK

Non-Regulated

TALLK

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
TALLK

Corporate Purpose & Social Responsibility

TALLK

SAMSUNG, CHEIL WORLDWIDE

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Silver Cannes Lions
SAMSUNG TECHNICAL SCHOOL – SEEMA NAGAR

Glass

SAMSUNG TECHNICAL SCHOOL – SEEMA NAGAR

SAMSUNG, CHEIL WORLDWIDE

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Silver Cannes Lions
SUNNY SALE

Augmented Mobile Experience

SUNNY SALE

EMART, CHEIL WORLDWIDE

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Silver Cannes Lions
SAMSUNG UNFEAR

Good Health and Well-being

SAMSUNG UNFEAR

SAMSUNG SPAIN, CHEIL WORLDWIDE

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Silver Cannes Lions
MORNING LIKE A KING

Use of Ambient Media: Small Scale

MORNING LIKE A KING

BURGER KING, CHEIL WORLDWIDE

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Silver Cannes Lions
TALLK

Connected Devices / Wearables

TALLK

SAMSUNG, CHEIL WORLDWIDE

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Silver Cannes Lions
SAMSUNG IMPULSE

Health & Wellness Tech

SAMSUNG IMPULSE

SAMSUNG, CHEIL WORLDWIDE

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