Social and Influencer > Websites & Microsites
LG BANANA PHONE
D.O.E.S, Seoul / LG / 2008
Overview
Credits
Overview
CampaignDescription
Synopsis:There was a time when a crude pixel was the best tool to express digital images. Compared to brilliant the graphics of today, 16-bit pixel images evoke nostalgia for the past, and it could be good material for a fancy design. Banana phone, as the name implies, targets young children by appealing with cute images. To them, the pixel images and sounds of an old game room will appeal as something new rather than nostalgic memory. The design nonetheless expresses cute and cozy Banana world to attract youngsters.
The emphasis was put on delivering a story and emotions, while avoiding dry presentations of functions with 3D images of a phone.
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