Titanium > Titanium and Integrated
NOXCUSE
CLIFF FREEMAN AND PARTNERS, New York / THE ONE CLUB / 2007
Overview
Credits
OVERVIEW
CampaignDescription
The campaign was developed as an effort to publicize and to sell tickets to the One Show Festival.
Implementation
The campaign was launched with a direct mail piece that in actuality was a catalogue that sold items that people could buy, so there would be no excuse for missing the One Show. The direct mail piece directed people to the One Show website as well as an 800 number which they can call and order the items. On the One Show website, an online catalogue was launched with streaming videos and descriptions of the items as well.
Relevancy
The campaign is being launched right now.
More Entries from Titanium and Integrated in Titanium
24 items
More Entries from CLIFF FREEMAN AND PARTNERS
24 items
