Audio & Radio > Product & Service

RED DRESS

TBWA\GERMANY, Dusseldorf / HENKEL / 2012

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)

Overview

Credits

OVERVIEW

BriefExplanation

Idea was to make audible what you see on your clothes when washed with Perwoll: The Renew Effect - meaning faded out colours come back step by step with every wash.

ScriptInEnglish

VO1:A dress.A r dress.A ri dress.A brig dress.A t brigh dress.A ht bright dress.A ght bright r dress.A ight bright re dress.A light bright red dress.VO2: Brings the colour back. The new Perwoll brilliant Colours with re-new colour effect.Perwoll. Care for beautiful laundry.

ScriptInOriginalLanguage

Off:Ein Kleid.Ein n Kleid.Ein en Kleid.Ein tend Kleid.Ein htend r Kleid.Ein chtend ro Kleid.Ein uchtend rot Kleid.Ein euchtend rote Kleid.Ein leuchtend rotes Kleid.Bringt die Farbe zurück.

Das neue Perwoll Brillante Farben mit Re-new Color Effekt.So schön pflegt Perwoll.

More Entries from Household in Audio & Radio

24 items

Grand Prix Cannes Lions
REPELLENT RADIO

Publications & Media

REPELLENT RADIO

GO OUTSIDE MAGAZINE, TALENT

(opens in a new tab)

More Entries from TBWA\GERMANY

24 items

Gold Cannes Lions
TASTY STAMPS

Loyalty Campaigns

TASTY STAMPS

GENERAL MILLS, TBWA\GERMANY

(opens in a new tab)