The Brief was to create a radio campaign for COP TOILET & FLOOR CLEANERS that's interesting and clearly reflects the brand proposition of 'COP CLEANERS' being great cleaners with exceptional floral fragrances.

MUSICMVO: …Is this a divine light shining on my face? …I think I hear music…is it? ...A kind I’d not known before… A fragrance not of this world…I feel tears of joy rolling down my cheeks…And suddenly all the truth seems so apparent…I can feel God telling me my purpose of being… SFX: LOUD TOILET FLUSH SOUNDVO: Cop Toilet and Floor Cleaners. With divine floral fragrances.