Entertainment Lions For Sport > Fans and Community

THE FIRST META SNEAKER

BERLIN CAMERON, New York / UNDER ARMOUR / 2022

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Presentation Image
Supporting Images
Supporting Images
Supporting Images
Case Film
Supporting Content
Supporting Images
Supporting Images
Supporting Content
1 of 0 items

Overview

Credits

More Entries from Fan Engagement in Entertainment Lions For Sport

24 items

Grand Prix Cannes Lions
NIKESYNC

Diversity & Inclusion in Sport

NIKESYNC

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NATIVE SPORTSCASTERS

Live Broadcast / Live Streaming

NATIVE SPORTSCASTERS

AB INBEV, WE BELIEVERS

(opens in a new tab)
Gold Cannes Lions
LOS SANTOS +3°C

Gaming

LOS SANTOS +3°C

GREENPEACE, VMLY&R

(opens in a new tab)
Gold Cannes Lions
STUCK IN THE 80S

Brand Storytelling

STUCK IN THE 80S

ABINBEV - GUARANÁ ANTARCTICA, SOKO

(opens in a new tab)
Silver Cannes Lions
SUPER. HUMAN.

Film Series and Audio

SUPER. HUMAN.

CHANNEL 4, 4CREATIVE

(opens in a new tab)
Silver Cannes Lions
FIFA21 X MIDNIGHT RAMADAN LEAGUE

Gaming

FIFA21 X MIDNIGHT RAMADAN LEAGUE

EA GAMES, adam&eveDDB

(opens in a new tab)
Silver Cannes Lions
I'M POSSIBLE BILLBOARDS

Fan Engagement

I'M POSSIBLE BILLBOARDS

ADIDAS, HAVAS MIDDLE EAST

(opens in a new tab)
Silver Cannes Lions
THE FOAMY HAIRCUT

Influencer & Co-creation

THE FOAMY HAIRCUT

BRAHMA BEER, AFRICA DDB

(opens in a new tab)
Silver Cannes Lions
MCENROE VS MCENROE

Innovative Use of Tech & Platforms for Sport

MCENROE VS MCENROE

AB INBEV, FCB NEW YORK

(opens in a new tab)
Silver Cannes Lions
SAMSUNG FASTFRAME

Innovation in Branded Products for Sport

SAMSUNG FASTFRAME

SAMSUNG, Cheil Amsterdam

(opens in a new tab)
Silver Cannes Lions
THE SACRIFICE - THE MOST DANGEROUS SURF TOURNAMENT

Sports for Good

THE SACRIFICE - THE MOST DANGEROUS SURF TOURNAMENT

GREENPEACE, McCANN

(opens in a new tab)
Bronze Cannes Lions
THE DREAM

Film Series and Audio

THE DREAM

HEROES OF TODAY PLATFORM (LALIGA, IBERIA,AMC NETWORKS,DKV, DUREX, BAVIERA, FEPM), DDB SPAIN

(opens in a new tab)
Bronze Cannes Lions
THE BREAKAWAY: THE FIRST ECYCLING TEAM FOR PRISONERS

Gaming

THE BREAKAWAY: THE FIRST ECYCLING TEAM FOR PRISONERS

DECATHLON, BBDO BELGIUM

(opens in a new tab)
Bronze Cannes Lions
THE 9TH LANE

Sports Live Experience

THE 9TH LANE

LACOSTE, BETC

(opens in a new tab)
Bronze Cannes Lions
UNBREAKABLE COURTS

Fan Engagement

UNBREAKABLE COURTS

INSTITUTIONAL, AFRICA DDB

(opens in a new tab)
Bronze Cannes Lions
AUSTRALIAN OPEN METAVERSE

Innovative Use of Tech & Platforms for Sport

AUSTRALIAN OPEN METAVERSE

TENNIS AUSTRALIA, RUN IT WILD

(opens in a new tab)
Bronze Cannes Lions
E-NTERPRETERS

Innovative Use of Tech & Platforms for Sport

E-NTERPRETERS

PILSEN CALLAO, FAHRENHEIT DDB

(opens in a new tab)
Bronze Cannes Lions
THE PIRATE MATCH

Audience Targeting or Distribution Strategy

THE PIRATE MATCH

DIRECTVGO, MIRUM AGENCY BRAZIL

(opens in a new tab)
Bronze Cannes Lions
SAMSUNG FASTFRAME

Partnerships with Sports Talent

SAMSUNG FASTFRAME

SAMSUNG, Cheil Amsterdam

(opens in a new tab)
Bronze Cannes Lions
LONG LIVE THE PRINCE

Sports for Good

LONG LIVE THE PRINCE

KIYAN PRINCE FOUNDATION, EA SPORTS, QPR, MATCH ATTAX, ENGINE

(opens in a new tab)
Bronze Cannes Lions
THE UNIFORM THAT NEVER EXISTED

Diversity & Inclusion in Sport

THE UNIFORM THAT NEVER EXISTED

CENTAURO, DM9

(opens in a new tab)
Bronze Cannes Lions
ADD THE M

Diversity & Inclusion in Sport

ADD THE M

YWCA , RETHINK

(opens in a new tab)
Shortlisted Cannes Lions
I DON'T REMEMBER

Live Broadcast / Live Streaming

I DON'T REMEMBER

ALMA, HOY

(opens in a new tab)
Shortlisted Cannes Lions
THE FOAMY HAIRCUT

Live Broadcast / Live Streaming

THE FOAMY HAIRCUT

BRAHMA BEER, AFRICA DDB

(opens in a new tab)

More Entries from BERLIN CAMERON

24 items

Gold Cannes Lions
THE FIRST META SNEAKER

Multi-platform Social Campaign

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Silver Cannes Lions
THE FIRST META SNEAKER

Innovation in Branded Content

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Bronze Cannes Lions
THE FIRST META SNEAKER

New Realities

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Shortlisted Cannes Lions
THE FIRST META SNEAKER

Titanium

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Shortlisted Cannes Lions
THE FIRST META SNEAKER

Fan Engagement

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Shortlisted Cannes Lions
THE FIRST META SNEAKER

Brand Integration for Games

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
Shortlisted Cannes Lions
THE FIRST META SNEAKER

New Realities

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
POETRY OF DNA

Healthcare & Wellbeing

POETRY OF DNA

MYHERITAGE, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Gaming

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
CAPITAL ONE BANKING REIMAGINED TOUR

Financial Products & Services

CAPITAL ONE BANKING REIMAGINED TOUR

CAPITAL ONE, BERLIN CAMERON

(opens in a new tab)
HEART YOUR KIDNEYS

Charities & Non-profit

HEART YOUR KIDNEYS

NATIONAL KIDNEY FOUNDATION, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Social / Influencer Commerce

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Cross-channel Storytelling

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
HEART YOUR KIDNEYS

Pro-Bono led Education & Awareness

HEART YOUR KIDNEYS

NATIONAL KIDNEY FOUNDATION, BERLIN CAMERON

(opens in a new tab)
HEART YOUR KIDNEYS

Pro-Bono led Education & Awareness

HEART YOUR KIDNEYS

NATIONAL KIDNEY FOUNDATION, BERLIN CAMERON

(opens in a new tab)
HEART YOUR KIDNEYS

Pro-Bono led Education & Awareness

HEART YOUR KIDNEYS

NATIONAL KIDNEY FOUNDATION, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Real-time Contextual Content

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Innovative use of Media

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

New Realities & Voice-activation

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
THE FIRST META SNEAKER

Cross-platform Digital Experience

THE FIRST META SNEAKER

UNDER ARMOUR, BERLIN CAMERON

(opens in a new tab)
POETRY OF DNA

Brand Voice & Strategic Storytelling

POETRY OF DNA

MYHERITAGE, BERLIN CAMERON

(opens in a new tab)
CAPITAL ONE BANKING REIMAGINED TOUR

Exhibitions / Installations

CAPITAL ONE BANKING REIMAGINED TOUR

CAPITAL ONE, BERLIN CAMERON

(opens in a new tab)
POETRY OF DNA

Social Influencer Communication & Amplification

POETRY OF DNA

MYHERITAGE, BERLIN CAMERON

(opens in a new tab)
CHROMAT POOL RULES

Content Placement

CHROMAT POOL RULES

CHROMAT, BERLIN CAMERON

(opens in a new tab)