How to convince tech whizzes to join your digital agency:We turned our agency foosball table into the first digital foosball table worldwide. Made by our very own geeks.

Thanks to our custom built hard- and software scores are displayed live, all games count towards the agency league and the results are tweeted.We then released the project and do-it-yourself instructions as open source – including a job offer in the code.The results: we received double the number of job applications while the ratio of hackers amongst them tripled.Bonus: worldwide media attention (e.g. Wired, TechCrunch, L.A. Times ...).