Design > Digital & Interactive Design

YAKUSHIMA TREASURE ANOTHER LIVE FROM YAKUSHIMA

DENTSU CRAFT , TOKYO / YAKUSHIMA TREASURE / 2021

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Overview

Credits

Overview

Background

YAKUSHIMA TREASURE is a music unit that creates music inspired by Yakushima island.

"ANOTHER LIVE" is an interactive web browser content that allows you to watch their latest live performance in the ""Banyan Forest"" on Yakushima.

Now is a time when we are limited in our ability to feel the physical presence of other people or to even go outdoors. YAKUSHIMA TREASURE was looking for a way to deliver its music.

However, they thought it would be difficult to surpass the quality of a live performance by simply distributing video.

We were required to create a completely new shared experience of live performance that was different from the real live experience, and different from the streaming live video experience of the past.

Describe the creative idea

This work allowed audiences to experience an entirely new way of taking in a concert that is different from both regular video captured with a camera and from a scene observed with the human eye.

The theme of YAKUSHIMA TREASURE's performance is reincarnation, and in order to express this view of life and death, it was necessary to record not as "images" but as data, as a symbol of the "world as seen by the soul.

Describe the execution

A live performance in Yakushima was recorded using various technologies such as 360° 3D scanning, photogrammetry, depth sensor, and spatial sound.

In the live performance space reconstructed based on the recorded data, there are no longer any physical constraints on the camera angle, and viewers can get so close to the artist that the distance between them disappears, fly around in the forest, and watch the performance from any perspective.

Even gaps, missing data, and errors are used as an expression of the artist's poetic worldview, the world as seen by the soul.

On the website, the dynamic camera work of PointCloud, the gothic typography that reminds us of people's historical years, and the fine lines that constantly change shape and waver express the reincarnation of life and the dynamism of life felt from the nature of Yakushima.

List the results

This work offering an entirely new live experience attracted coverage by numerous media outlets.

GIZMODE

"A new form of live concert that inquires into the post-COVID world."

NEWREEL

"A contemplative, interactive concert occurring on the web."

Qetic

"The 15-minute live performance began with the 'Mogaribune,' a song about the journey to the afterlife, and reached its climax with 'Higashi,' a song portraying the rebirth of the soul."

In addition, many viewers were talking about this new live viewing experience on social networking sites, and YAKUSHIMA TREASURE was successful in bringing the performance to them.

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