Cannes Lions
GREAT WORKS, Stockholm / ABSOLUT VODKA / 2013
Overview
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Description
ABSOLUT DRINKS Eco-System is the world's leading platform for drinks containing more than 4,000 drink recipes, illustrated with more than 4,000 inspiring drink images automatically rendered based on recipes. The ABSOLUT DRINKS Eco-System consists of ABSOLUTDRINKS.COM, the perfect tool for entertaining at home, and DRINKSPIRATION applications; a bartender in your pocket. The ABSOLUT DRINKS Eco-System is optimized for the more than 50 million drink related searches made every month.
The ABSOLUT DRINKS Eco-System won the Pernod-Ricard Premier Award 2013.
The Drinkspiration app is getting close to 1 000 000 downloads.
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