In this TV spot, we see a brother and sister playing outside on a hot summer day. When they hear an ice cream truck coming, they hurriedly run up to their mother and ask if they can have some.The mom says no because dinner is soon, implying that she doesn’t want them to ruin their appetite. Just then, the father bursts out of the house and on to the front porch—he’s heard the ice cream truck, too, and wants it!The dad spots the ice cream truck from the porch, and without any hesitation and without acknowledging his wife and kids, he darts from the porch and chases down the truck. Seeing this, the kids disregard their mother's wishes and chase after dad and the truck.