Cannes Lions
Y&R MALAYSIA, Kuala Lumpur / Y&R / 2010
Overview
Entries
Credits
Description
Create a memorable piece to tell clients how the agency never stops thinking of ideas.
Execution
Clients were used to the usual ad agency propaganda. We wanted to do something that generate talk value and memorability.
Outcome
Clients were both surprised and delighted. We had a lot of requests for reprints from clients and amongst our internal staff
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12 items