Cannes Lions
OGILVYACTION ROMANIA, Bucharest / TAROM / 2011
Overview
Entries
Credits
Execution
The concept was "The special price offer of Tarom makes it incredibly easy for you to fly to London or Paris".We placed maps with London and Paris in the center of Bucharest, with the sign "You Are Here", and the price of a TAROM flight.
Outcome
The promotion is still on-going
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