Cannes Lions

AIRLINE

OGILVYACTION ROMANIA, Bucharest / TAROM / 2011

Presentation Image

Overview

Entries

Credits

Overview

Execution

The concept was "The special price offer of Tarom makes it incredibly easy for you to fly to London or Paris".We placed maps with London and Paris in the center of Bucharest, with the sign "You Are Here", and the price of a TAROM flight.

Outcome

The promotion is still on-going

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