Cannes Lions
GITAM/BBDO, Tel Aviv / KIMBERLY CLARK / 2006
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A man notices a roast chicken on the kitchen table. He tries to wrap it with aluminium foil, but the strips he tears off are all too small. So he rolls them into a big aluminum ball, which he gazes at with satisfaction.Headline: So simple, even your husband can do it.Nikol. Kitchen care.
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