Ik zie ik zie wat jij niet ziet. (I see, I see, what you do not see) is the Dutch equivalent of “I spy, with my little eye”. We have used the name of this game to draw attention to the shocking number of children in The Netherlands who are suffering without anyone taking action. We have chosen a website with a lot of interaction, so our visitors actually get the feeling that after each of the seven steps they are being absorbed to the children's environment. This way it makes a profound impression.