Cannes Lions

ANTI-DOMESTIC VIOLENCE

KIKKUT REKLAMEBYRA, Oslo / AMNESTY INTERNATIONAL / 2006

Film
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The main object of the film is to pinpoint that Norway has darker sides to it, than being the peace loving country with the deepest fjords and the highest mountains.

We wanted to give the perfect image of Norway a scratch, and get the wievers to aknowledge that domestic violence against women is a big problem even in our own "perfect" country. The solution was to make a typical "Norwegian tourist commercial" and add a little twist in the end....

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