Cannes Lions

ANTI-SMOKING MESSAGE

NEOGAMA/BBH, Sao Paulo / ADESF - ASSOCIATION FOR SMOKER AWARENESS / 2007

Awards:

6 Gold Cannes Lions
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Overview

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OVERVIEW

Description

Using the concept “your body is your home, don’t smoke”, we make an analogy between the interior of destroyed homes and a smoker’s body, warning of damage caused by cigarettes.

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12 items

Shortlisted Cannes Lions
Sun Warning Flag

HEIMAT, Berlin

Sun Warning Flag

2023, GERMAN CANCER AID/ADP

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