Cannes Lions
DEMNER MERLICEK & BERGMANN, Vienna / AMNESTY INTERNATIONAL / 2008
Overview
Entries
Credits
Description
The ambition of the campaign was to call the public attention to the miserable situation of girls and women in India. Approximately over 20.000 girls get killed every year, because they are too expensive for their families.
Execution
According to this we developed a subject for print, poster and city lights, which points out this drawback in a very drastic and striking way.
Outcome
Follows.
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12 items